About Us
Abra Marketing was founded by Kurt Hoffmann in 1999 in Santa Rosa, California. The agency has since grown to become one of the largest marketing agencies in the North State, serving clients locally and across the nation from our current office in Downtown Redding.
Charles Lindbergh
Led by Kurt's 18 years of marketing experience, our 8-person team includes award-winning marketing specialists, graphic designers, and web developers, as well as a support system of some of the finest creative and marketing specialists from across the country.
About Our Trademark (Logo)
Our logo features an icon of the aviator Charles Lindbergh. In 1927, Lindbergh made a 3600-mile solo flight from New York to Paris, becoming the first man to fly across the Atlantic Ocean. Succeeding in business requires a similar combination of courage, expertise and unwavering dedication to a goal.
It is in this spirit that Abra Marketing supports our clients as they cross their own "Atlantics" to new worlds of success.
Carl X. Meyer: Designer
The logo is also a tribute to Kurt's grandfather, Carl X. Meyer, who held Charles Lindbergh as a lifelong hero. "Grandpa" Meyer was a self-taught industrial designer who eventually held over 30 patents, was internationally published and completed many significant projects, including designing the lighting on the Harley Davidson Motorcycle assembly line in the early 1940s.
His personal ethics and passion for using design to achieve both beauty and function are a driving inspiration for Abra Marketing.
Memberships
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AIGA (American Institute of Graphic Arts)
"AIGA, the professional association for design, is the place design professionals turn to first to exchange ideas and information, participate in critical analysis and research and advance education and ethical practice.AIGA’s mission is to advance designing as a professional craft, strategic tool and vital cultural force."
- from the AIGA Website American Marketing Association
The American Marketing Association, one of the largest professional associations for marketers, has 38,000 members worldwide in every area of marketing. For over six decades the AMA has been the leading source for information, knowledge sharing and development in the marketing profession.Mission Statement
The American Marketing Association is a professional association for individuals and organizations involved in the practice, teaching and study of marketing worldwide. Our principal roles are:
- Improving - Advancing marketing competencies, practice and thought leadership.
- Promoting - Being an advocate for marketing and promoting its importance, efficacy and ethics.
- Supporting - Being an essential resource for marketing information, education/training and relationships."
- from the AMA Website
- Sacramento Ad Club
- Sacramento Chamber of Commerce
