Santa Rosa Digital Marketing Agency

Your Local Digital Marketing Agency

Digital Marketing In Santa Rosa

Santa Rosa digital marketing agency, Abra Marketing is proud to be locally focused in Sonoma County. Abra was founded in Santa Rosa in 1999. Founder Kurt Hoffmann had worked in marketing since 1989 before starting the agency. Our initial services focused on website design/website development and graphic design, however having worked in marketing for 10 years prior, we quickly found that the value we brought to our clients was not just in providing great website or graphic design projects, but the strategic marketing insight we brought to the table.

We helped clarify the purpose of the project and how it should be executed to help drive business for the client. To this end, we’ve never just built websites produced ads, but always have viewed projects as part of our work to help the client drive sales.

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Culture of Good | Sonoma County

“Sonoma County Culture of Good” is a series of videos exploring people using business for a greater good in Sonoma County, California.

Abra Marketing was started in November 1999 in a home office on Burnside Road in Sebastopol, California. For family reasons, the agency moved to Redding in 2000. When we returned in 2010, we were particularly excited to be part of a community where there is a heightened set of values: the quality of the food, the local focus, sustainability, humane treatment of farm animals, commitment to community, and using business for social change.

We created this video series to showcase this aspect of our home, Sonoma County, while shining a light on the many great people and companies who strive to achieve something else in their daily work.

Drake Sadler, Traditional Medicinals
Using Business for Social Change
9/8/2018
TraditionalMedicinals.com

 

World Centric
The B Corp Movement in Sonoma County
3/23/2016
WordlCentric.org

 

Jay Coen Gilbert, B Corporation
What is a B Corp
March 21, 2016
Abra had the incredible opportunity to interview Jay Coen Gilbert, one of the founders of B Lab.
bcorporation.net


Bryan Welch, CEO of B the Change Media

What is a B Corporation?
March 3, 2016
As part of our exploration into the B Corp Movement in Sonoma County, we had the great opportunity to interview Bryan Welch.
BtheChange.com


Plum Blossom Farm

Sustainable Farming and the Humane Treatment of Animals
November 28, 2015
plumblossomfarm.com

 

Jennifer Harris, Fermentation Consultant
The Fermentation Movement in Sonoma County
October 2, 2015

 

Green Goose Farm, Petaluma, California
Sustainable Farming
June 15, 2015
Green Goose on Farm Trails

 

Marketing Video Production In Sonoma County

Marketing Concepts: Successful Non-viral Videos

Can a Video be Successful without Going Viral?

Marketing Case Study: Muay Thai Documentary Win. Lose. Forgive.

When it comes to marketing videos – or any online videos for that matter – one of the questions likely on everyone’s mind is “Will it go viral?”

I have a simple point to make today and it’s this: a marketing video does not have to go viral to be a success.

The attraction of viral videos obviously is the reach – all those eyes on your video. But it’s more important to understand the quality of those eyes.

A lot of viral videos are like a car wreck – people can’t help but look. But is there really quality content there that they are connecting with? Will there be a useful relationship established? Will the view generate a result that supports marketing strategy?

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Beerifornia! Celebrating Northern California Breweries

Beer. Northern California. Yep.

Here’s to the great breweries of Northern California! We are proud of our Northern California heritage and amidst the noise of the overly applauded Super Bowl commercials, we wanted to take a moment to appreciate the many great individuals and companies who are leading the Great Revolution of Beer!

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