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Reverse Mortgage Industry Marketing

in Advertising / Blogging / Branding / Digital Marketing / Featured / Marketing / Online Marketing / Search Engine Optimization / SEO / Social Media / Website Design and Development by Kurt Hoffmann December 1, 2018 0 comments

Industry Specific Marketing

Marketing is not a one-size-fits-all approach. Each industry requires different marketing techniques to find success. At Abra Marketing, we feel it’s important to educate ourselves on the specific industries of our clients, and to become as fluent as possible in what marketing strategies are most beneficial to them.

Marketing ROI: Don’t Miss this Critical Consideration

in Digital Marketing / Featured / Marketing / Marketing ROI by Kurt Hoffmann May 19, 2018November 30, 2018 0 comments

Marketing ROI: An Essential Tip

Marketing ROI is a hot marketing topic and regular point of discussion with our clients. Of course the pure definition of all marketing efforts is to drive sales. If the cost of our marketing efforts outstrips all income generated, then what’s the point? That is why Abra’s marketing programs always have a measurement component to track results and return on our client’s marketing investment, as should yours.

Marketing Agency In Santa Rosa, SEO In Santa Rosa

Abra Teaching Marketing At Bergin University

in Abra Marketing Agency Updates / Branding / Community / Featured / Marketing / Search Engine Optimization / SEO by Kurt Hoffmann January 11, 2018January 13, 2018 0 comments

Abra Marketing, Santa Rosa Marketing Agency Update

By Kurt Hoffmann, Abra Founder and Creative Director.

I’m excited to announce that I’ve been hired to teach Marketing for the Spring 2018 Semester at Bergin University. A lot of people have not heard of Bergin so I’ll start with that. It’s actually a pretty cool story.

About Bergin University

Bergen University is located in Rohnert Park. Interestingly, Bergin is right around the corner from my first job when I moved to Sonoma County in 1998, working as Marketing Director for an independent record label. Bergin University was founded in 1991 as the Bonnie Bergin Assistance Dog Institute. It has been known as Bergin University of Canine Studies since 2007.

Growing With Clients Through Lasting Relationships

in Advertising / Blogging / Branding / Digital Marketing / Featured / Graphic Design / Healthcare Marketing / Marketing / Naming / Online Marketing / Search Engine Optimization / SEO / Social Media / Web Applications / Website Design and Development by Kurt Hoffmann February 18, 2017February 18, 2017 0 comments

Integrated Marketing

At Abra, we pride ourselves on the way that we approach marketing. Being a full-service marketing agency allows us to meet a variety of needs for clients, it allows us to create a consistent message throughout, and it allows us to help all of a client’s marketing efforts work together and compound results. But in addition to those benefits, having an integrated marketing approach allows us to build long-lasting relationships with clients, and that long term involvement with a client becomes another benefit in the way we approach their marketing.

What Is The Best CMS System?

in Blogging / Featured / Search Engine Optimization / SEO / Website Design and Development by Kurt Hoffmann September 3, 2014September 4, 2014 0 comments

Benefits Of WordPress CMS System

CMS Systems have become a mainstay in web development within the past 5 or so years, and we get why. With the boom of social media and common blogging, the average person is becoming more "web savvy". Over the years that has influenced the desire for more and more web development clients to take some of their website maintenance into their own hands. This has made working with and understanding CMS Systems a critical part of our business.

A Truly Organic Approach To SEO

in Featured / Marketing / Online Marketing / Search Engine Optimization / SEO by Kurt Hoffmann July 30, 2014August 27, 2014 0 comments

Organic & Integrative SEO

Abra’s Integrative Approach To SEO

There are thousands of SEO service specific companies, and they boast the premise of their success as coming from the complete focus on SEO only. While there is definitely value in strengthening your expertise in a service by focusing on it, at Abra, we believe that the most successful approach to SEO is to continuously integrate it with all of your marketing efforts. Being a full-service marketing firm, we have created the perfect environment to carry out that SEO philosophy.