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Social Media Marketing For Your Business: Part 3

Social Media Marketing For Your Business: Part 3

Hoffmann January 6, 2014 Comments Off on Social Media Marketing For Your Business: Part 3

Social Media Connections In Social Media Marketing For Your Business: Part 2 we discussed branding your profiles and getting started with content. Now we’ll move on to navigating interaction on social media. Interacting On

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Social Media Marketing For Your Business: Part 2

Social Media Marketing For Your Business: Part 2

Hoffmann December 30, 2013 Comments Off on Social Media Marketing For Your Business: Part 2

Establishing Your Social Media Profiles In Social Media Marketing For Your Business: Part 1 we introduced you to social media and the available networks. In part 2 we’re going to discuss branding your profiles

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Social Media Marketing For Your Business: Part 1

Social Media Marketing For Your Business: Part 1

Hoffmann December 24, 2013 Comments Off on Social Media Marketing For Your Business: Part 1

The Basics Of Social Media Marketing For Your Business Your social media accounts are an extension of your business, so it’s important to have them represent you accurately and portray your business in a

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Marketing – Begin with Product

Marketing – Begin with Product

Hoffmann May 30, 2013 Comments Off on Marketing – Begin with Product

My martial arts teacher keeps emphasizing over and over again the importance of basics. Like learning a musical instrumental – or many other talents – everyone wants to start off doing complex, impressive moves

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Marketing for Start-Ups: Petrific for Pets

Marketing for Start-Ups: Petrific for Pets

Hoffmann September 28, 2012 Comments Off on Marketing for Start-Ups: Petrific for Pets

If we can’t protect pets, what can we protect? Abra is extremely proud to be a part of Petrific, an online application dedicated to helping people take care of their pets. The marketing we’ve

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Lessons in SEO from Search Engine Strategies San Francisco

Lessons in SEO from Search Engine Strategies San Francisco

Hoffmann August 16, 2012 Comments Off on Lessons in SEO from Search Engine Strategies San Francisco

This week we had the pleasure of attending the Search Engine Strategies conference in San Francisco. One of the great things about being based in Northern California has been having such easy access to

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Abra Marketing Proudly Supports Nor-Cal Think Pink

Abra Marketing Proudly Supports Nor-Cal Think Pink

Hoffmann October 12, 2011 Comments Off on Abra Marketing Proudly Supports Nor-Cal Think Pink

Abra has been happily supporting Nor-Cal Think Pink since 2004 when we began donating website design and website updates to improve their online presence. Nor-Cal Think Pink is a non-profit 501(c)(3), volunteer-driven community organization

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Company Naming: The Story Behind the Name Abra

Company Naming: The Story Behind the Name Abra

Hoffmann September 21, 2011 Comments Off on Company Naming: The Story Behind the Name Abra

A client recently asked me if there was a story behind the name ‘Abra’. Here’s the answer: Back when I started the company in 1999, I wanted something short, easy-to-remember, and that would be

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Branding – Who Are You?

Branding – Who Are You?

Hoffmann September 12, 2011 Comments Off on Branding – Who Are You?

Branding – The FamilyBook Dilemma Abra is a partnered in a number of start-ups, providing our expertise in branding, marketing, and web development. It’s really exciting to be a part of a complete project

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